Working for myself, I take a lot of
business meetings, as an entrepreneur you have to deal with a lot of vendors
that may want to do business with you and provide products or services. It is surprising however, how
many folks usually appear completely unprepared for meetings with a potential
business partners or potential new clients Along the way I have found some simple things
that can increase your chances of landing that big account or that great
business partner.
Research
First thing is to research you
business partner or company you want to do business with. I mean stalk them on social media, look at
their website, find out everything you can about the individual that you are
going to meet, find out if the company has been in the press. This information
is important because when you have your business meeting, it will be obvious
that you have done your homework, you are well prepared for the meeting and share some common Interests.
Have a
conversation
When it is time to have a meeting,
have a conversation. Compliment your
potential client and business partner on what they have done so far no matter
how large or small an organization. Every
entrepreneur is proud of what they have built and it would be great if they are
acknowledged for that. The biggest no-no
in a meeting is to minimize what they have done or suggest they have “further
to go” (trust me it has happened in a meeting before). Also a pet peeve of mine is when, women are
not acknowledged in a meeting. If you
are having a meeting with 2 business partners ( a man and a woman) and all the
attention is directed to the man as if the woman does not make decisions, you
will absolutely not get the business you want, tip- do not alienate a key
decision maker based on gender.
Be enthusiastic about your product
and provide value, in other words provide the service or product that the business
needs. Keep your conversation short and
pleasant, time is extremely valuable and respect the person’s time.
Send a
Note
Send a thank you note after the meeting
and follow up with a call or email, then wait.
Sometimes a business will do business with you immediately, sometimes it
may not be the right time or they may not do any business with you at all. The
important thing is to make sure you continue with your current business you have at hand and
other clients, do not depend on this one client to do business with you so you
can pay your rent, try not to have an air of desperation, desperation is like
blood in the water and makes everyone uneasy, so check with the business from
time to time and just wait till the business is ready to do business with you.
How do you handle business
meetings? I would love to know please
subscribe and comment!
Great tips I'll be sure to include in my future sales meetings!
ReplyDelete-Jon